Bienentanz has supported clients in generating coverage from some of the world's most renowned industry-related publications, thanks to its knowledge of the media landscape, of the publications' business models and workflow procedures and of what in a press release editors look out for. Bienentanz also tracks the success of clients' media campaigns and communication strategies.

Bienentanz's Christian Boecker also supports managers and PR/IR personnel in developing their media skills in hands-on seminars, addressing a wide range of questions, such as what to be aware of when delivering a statement in front of the camera, how to prepare for an interview in a TV studio and which typical mistakes to avoid. Boecker is familiar with both business friendly and critical TV reporting and gives his workshops in settings that closely resemble typical shooting locations (budget permitting, in a TV studio).